Traditionally, we see printed lookbooks with everday shots of apparel revealing an industry's new line for the upcoming season, but for their 2016 Spring/Summer collection SOPHNET decided to take it to the next level.
Featuring a blurr of city lights and backdrops, SOPHNETs lookbook isn't like the rest. The video lookbook highlights key elements of their latest collection such as beanies, tees, and jackets, all while captivating the viewer with unique cuts and edits of the city. The scenes appear just as quick as they escape our sight, making watching the video that much more intriguing.
The Japan based brand is known for their desgins featuring anything from military inspired jackets, to colorful stripes, paisleys mirroring bandanas and more.
The Spring/Summer 2016 is available now. Hit up World Tour for ways to get your hands on this dope gear.